Loading…
This event has ended. Create your own event on Sched.

Audience: Advanced clear filter
arrow_back View All Dates
Thursday, May 28
 

10:00 CEST

Streamlining my UX research through Condens AI: End-to-end demo
Thursday May 28, 2026 10:00 - 10:30 CEST
You collect your users' feedback in Condens during your research, but feel like the tagging is an endless task.
You've been assigned to a research started by someone else and struggle to explore data you didn't collect.
You simply look for ways to pace up your UX research workflow.
This demo will explore ways to fast-track your analysis using assisted tagging (within and between sessions) and automate the clustering of feedback to improve your research delivery.
Come visit us if you want to know more
Speakers
avatar for Melanie Delinselle

Melanie Delinselle

UX Designer, ADEO Services
I joined ADEO in 2023 as a UX Researcher for the Supply Chain Digital Platform (SCDP). Now, as part of the Research Ops team, I focus on optimizing our research and knowledge management processes at scale. I am also the Subject Matter Expert for the Condens tool.
Thursday May 28, 2026 10:00 - 10:30 CEST
🧩 PM/UX ARENA 135 Rue Sadi Carnot, Ronchin, France

12:00 CEST

Road to sparse encoders: Bridging product catalogs and knowledge graphs
Thursday May 28, 2026 12:00 - 12:30 CEST
In the retail industry, the accuracy of product to concept mapping is the backbone of customer experience. At Leroy Merlin France, this represents a massive operational challenge: over 5.7M product-concept pairs (out of 67M) currently show poor semantic alignment, leading to misclassified products. Furthermore, at search time, 15.8% of the customer terms remain unmapped to our Search & Pub Knowledge Graph, inducing lower recall and precision. Solving these issues are a massive business opportunity.
While dense embeddings became the standard about semantic alignment, they often lack the lexical precision needed to fix these specific business gaps. This led us to explore an alternative: **Sparse Encoders**, a solution designed to bridge our massive product catalog with the explicitness of Knowledge Graphs to reclaim these lost data points.
We will walk through the evolution of our approach: from traditional term expansion (SPLADE) to a custom model with a key innovation: **using KG concepts themselves as tokens**. I will share the "behind-the-scenes" of our experimentation, including:
* **The Technical Pivot**: Why we moved from generative Seq2Seq models to Masked Language Modeling (MLM) and finally settled on a Distillation strategy.
* **Implementation Hardships**: Deep dive into the challenges of GPU optimization, custom DataCollators, and refining loss functions to enforce sparsity without losing semantic depth.
* **Real-world Results**: How we achieved 99%+ sparsity while maintaining alignment for complex product categories.

Beyond the code, this talk is a feedback loop on **data quality and model refinement**. Whether you are working on search, recommendation or data classification, you will gain practical insights into leveraging Sparse Encoders to build more robust and interpretable data products.
Speakers
avatar for Francois Gaillard

Francois Gaillard

Digital Product Leader, ADEO Services
Engineering Manager at Adeo (Leroy Merlin, Bricoman) in AAAI team (Advanced Analysis and Artificial Intelligence) in Search & Publication domain. Last 10 years building and running AI powered search engines for e-commerce websites. PhD in computer science, specialized in Artificial... Read More →
Thursday May 28, 2026 12:00 - 12:30 CEST
4 - MEDIUM STAGE

14:00 CEST

Marketplace trust & safety catalog management solution: Keyword extraction & identification safety system (KEISS)
Thursday May 28, 2026 14:00 - 14:30 CEST
This initiative introduces a robust, Python-based Generative AI solution engineered to safeguard a 18-million SKU marketplace from regulatory and brand safety risks. By automating the detection of non-compliant products and offensive content, this tool replaces inefficient manual keyword searches with a highly scalable, semantic validation engine.

The Challenge: The "Scale vs. Safety" Gap Following a massive catalog expansion in 2025, the organization experienced a surge in "Out of Scope" (OOS) listings. While illicit goods are centrally managed, two critical operational gaps emerged:

- Strategic Misalignment: Non-core products (e.g., smartphones, toys, or food) infiltrating a specialized DIY/Home Improvement marketplace.
- Brand Safety: Offensive content and hate speech hidden within product titles and descriptions.
- Inefficient Current State: Local Business Units (BUs) relied entirely on manual, unscalable keyword searches within the Mirakl platform to police the catalog.

The Solution: Hybrid AI Auditing Architecture To address these challenges, we developed a dual-approach architecture combining automated catalog screening with ad-hoc auditing tools:

1. Proactive Pipeline (Catalog-Wide Screening): A comprehensive, custom-built tool designed to validate the health and compliance of the entire country-level catalog, encompassing both published and pending (pre-publication) selection. This background process operates through a robust four-step automated workflow:
1.1 Initial Selection Filtering: Executes a broad sweep across the entire BU and supplier catalog, utilizing Regular Expressions (RegEx) and country-specific rules to rapidly identify and isolate products that are potentially Out of Scope (OOS).
1.2 Semantic Context Analysis: Leverages Vertex AI to conduct deep Natural Language Processing (NLP) on the isolated items. It evaluates full product titles and descriptions to understand their true semantic context (e.g., accurately distinguishing a prohibited "smartphone" from a permitted "smartphone repair tool").
1.3 OOS Classification: Categorizes the analyzed products with high precision, definitively flagging non-compliant items and separating them from legitimate, brand-safe merchandise.
1.4 Automated API File Generation: Seamlessly operationalizes the decisions by automatically generating ready-to-upload files (via API integration), eliminating manual data manipulation and enabling immediate catalog updates.

2. Reactive Pipeline (Targeted Auditing App): A custom Streamlit-based web application that empowers non-technical users to conduct deep, ad-hoc catalog audits through a four-step automated workflow:
2.1 AI Query Expansion: Leverages Gemini (Vertex AI) to dynamically expand a single seed keyword (e.g., "Barbie") into a comprehensive cluster of related terms (e.g., "dolls", "toys") to capture evasive listings.
2.2 Live Search Analysis: Audits front-end webpage results, capturing and evaluating exactly what the customer sees in real-time.
2.3 Semantic Validation Engine: A hybrid verification step combining BigQuery product data with Gemini’s Natural Language Processing (NLP) to ensure the product aligns with the BU’s strategic scope.
2.4 Operationalized Outputs: Automatically generates actionable files, including a Mirakl-formatted auto-rejection list for zero-GMV items, alongside a prioritized manual review queue for high-risk, revenue-generating products.

Impact & Current Results: The implementation has successfully transitioned the business from reactive compliance to proactive risk mitigation:
- Scale at Speed: Processes 274 SKUs per minute (approx. 3,300 SKUs in 12 minutes).
- Proven Output: To date, the system has screened 178,000+ products, analyzed 1,641 risk keywords, and successfully delisted 46,000+ non-compliant items.
- Precision & Revenue Protection: Maintains a False Positive Rate (FPR) of
Speakers
avatar for Mattia Mangia

Mattia Mangia

Global Catalog Project Manager | Process & Automation, ADEO Services
Engineer. Designer. Maker. From Enterprise HQ buildings, Data Center, Hospitals Design to custom electronics and fine art, I bridge the gap between informatics and aesthetics. To me, the world is a series of complex projects, and my mission is to manage and deliver them with technical... Read More →
avatar for Maria Alexandra Ovalles

Maria Alexandra Ovalles

Senior Project Leader- EU Catalog Automation and Animation, ADEO

From Santo Domingo, Dominican Republic. Marketer at heart, now driven by data architecture and process optimization.Transitioned from branding and TV commercials to SQL, Python, and workflows.Proven track record in E-commerce giants: Glovo, Amazon, and LMES.


... Read More →
avatar for Javier Mena

Javier Mena

Catalog Integation Team Leader, ADEO Services
- From San Salvador, El Salvador
- Catalog Integation Team Leader at AMS for +3 years, based in Madrid
- Previous ecommerce experience and background at ManoMano and Amazon
- Hobbies: Sports, Traveling, AI, Music
Thursday May 28, 2026 14:00 - 14:30 CEST
πŸ€– DATA/AI ARENA 135 Rue Sadi Carnot, Ronchin, France

15:30 CEST

Building a Conversational AI Platform Together: Governance, Architecture & REX
Thursday May 28, 2026 15:30 - 16:00 CEST
How do you build a conversational AI platform that combines capabilities from multiple teams across an organization?

In this talk, we share how we designed, scaled, and governed a multi-assistant AI platform, from first integration to a reusable governance framework. Through concrete REX with Opus and Locus teams, we'll show how we went from case-by-case integrations to a clear model where any team can plug their AI capabilities into the platform.

We'll cover architecture decisions, integration patterns, and the prerequisites we now require before anything reaches production.
Speakers
avatar for Victor Bouy

Victor Bouy

ADEO Services
Software engineer turned GenAI integration specialist. 2 years building and shipping the conversational AI platform on the CCDP Care team, now part of the Data Accelerators team. Focused on delivering GenAI capabilities into customer-facing production systems.
avatar for Nadya Serbouti

Nadya Serbouti

Full-stack Engineer, Ext - ADEO Services
Fullstack engineer, 8 years of experience. Part of the CCDP Care team since March 2025. Working on the conversational AI platform across the full stack, from backend orchestration to frontend integration.
Thursday May 28, 2026 15:30 - 16:00 CEST
πŸ€– DATA/AI ARENA 135 Rue Sadi Carnot, Ronchin, France

16:15 CEST

Streaming to gold: How Obramax is scaling event-driven data pipelines with Kafka
Thursday May 28, 2026 16:15 - 16:45 CEST
Designing a data architecture that can handle the **massive volume of a retail operation** requires more than just good tools; it requires **hardcore engineering rigor**.

At **Obramax**, we completely redesigned our data infrastructure, moving away from **isolated legacy databases** to a **unified, event-driven model** hosted on the **ADEO Group's DFDP platform**.

This session dives deep into the **engine room of our new Data Analytics platform**.

We will demonstrate our **aggressive automation approach** to building a **Medallion Architecture**.

You will see how we use **Apache Kafka** to capture **high-volume events** *(from SAP, VTEX, etc.)* and land them in our **Bronze layer**.

From there, we will showcase our strict **GitOps workflow using Terraform and dbt (Data Build Tool)** to automatically refine data into the **Silver layer**, and finally aggregate it into **business-ready Gold layer datasets**.

> Come see how we **automated the entire lifecycle of a Kafka event**
> from **system integration** to **BigQuery dashboard**
> with **zero-touch provisioning and maximum scalability**.

---

# 🎯 Key Takeaways

Participants will learn:

### βš™οΈ Event Streaming Data Platform

A deep dive into building a **Medallion Architecture (Bronze, Silver, Gold)** using **event streams on Google BigQuery**.

---

### 🧱 Engineering Data Pipelines at Scale

How to combine:

- **Apache Kafka**
- **dbt (Data Build Tool)**
- **Terraform**

to build **bulletproof, scalable data pipelines** on the **ADEO DFDP platform**.

---

### πŸ”„ GitOps Data Infrastructure

Practical **GitOps strategies** for achieving:

- **zero-touch data infrastructure provisioning**
- reproducible data pipelines
- automated platform governance

---

# πŸ— Architecture Themes Covered

- Event-Driven Architecture
- Apache Kafka
- dbt (Data Build Tool)
- Terraform
- GitOps for Data Platforms
- Google BigQuery
- Data Lakehouse Pipelines

---

# πŸ‘¨β€πŸ’» Target Audience

This talk is ideal for:

- Data Engineers
- Platform Engineers
- Integration Engineers
- Data Infrastructure Teams
- DevOps / Platform Engineering Teams

---

# 🧭 Why This Talk Matters

Modern data platforms require **engineering discipline at scale**.

Retail environments generate **massive volumes of operational events**, and traditional batch pipelines cannot keep up with the **speed and reliability required for real-time analytics**.

By combining **event streaming, infrastructure-as-code, and GitOps practices**, Obramax built a **fully automated data platform** capable of transforming raw operational events into **business-ready analytical datasets**.

This session shares the **engineering patterns and automation strategies** that make this architecture scalable and maintainable.

---

# 🏒 Case Study

**Company:** Obramax

**Architecture Stack:**

- Apache Kafka
- ADEO DFDP Platform
- Google BigQuery
- dbt (Data Build Tool)
- Terraform
- GitOps Workflows
- Event-Driven Data Pipelines
Speakers
avatar for Samuel Xavier Da Silva

Samuel Xavier Da Silva

Architect, Obramax Brazil
# πŸ‘¨β€πŸ’» Samuel Xavier

Samuel Xavier is a **System Integration and Data Engineering Leader at Obramax**, part of the **ADEO Group**, where he leads initiatives focused on **event-driven architectures, large-scale data integration, and modern data platforms** in the retail e... Read More →
Thursday May 28, 2026 16:15 - 16:45 CEST
πŸ€– DATA/AI ARENA 135 Rue Sadi Carnot, Ronchin, France
 
Share Modal

Share this link via

Or copy link

Filter sessions
Apply filters to sessions.
Filtered by Date -