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Fail fast, fix faster: Stress-testing products with AI devil’s advocate.
FULL
Tuesday May 26, 2026 10:00 - 11:30 CEST
🏈 PRACTICE ZONE #3
Limited Capacity full
Adding this to your schedule will put you on the waitlist.
Innovative products rarely fail because of a single bad line of code or a flawed business hunch. They fail because of organizational silos. Product Managers, Developers, and Data Specialists often speak entirely different languages—and the glaring issues only surface on launch day.
This high-energy, 60-minute workshop flips the script. Using the Pre-Mortem framework, we won't ask you to build a successful product; we’ll ask you to dissect a complete disaster. Working in cross-functional, mixed tables (combining ADEO group and Decathlon people), participants will tackle a realistic, hypothetical launch. Business will have to face hard technical constraints, and Tech will have to answer to market realities.
The ultimate twist? The rescue plan your team builds must survive the final "Crash Test": a Generative AI acting as a ruthless "Devil's Advocate," programmed to expose the logical, data, or coding blind spots you missed.
Spend one hour learning how to fail safely in a room, so you don't fail spectacularly on the market.
Speakers
avatar for Vincenzo Bisceglia

Vincenzo Bisceglia

Leroy Merlin Italy
avatar for Alessio Setaro

Alessio Setaro

CISO, Leroy Merlin Italy
**Alessio Setaro**
Digital Solutions & Transformation Leader — Leroy Merlin Italia
*20+ years in tech, digital, cybersecurity, digital transformation and people development. Former CISO, founder of Italian Cyber Security Defense Platform.*

I’m an executive leader with over 20 years of experience driving large-scale digital transformation, cybersecurity, and innovation across multinational organizations. My journey evolved from building cybersecurity excellence as CISO at Leroy Merlin Italy to leading end-to-end digi... Read More →
Tuesday May 26, 2026 10:00 - 11:30 CEST
🏈 PRACTICE ZONE #3 135 Rue Sadi Carnot, Ronchin, France
  Product Management / UX, Hands-on

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Waitlist (20)


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