Name: How did AI totally change the way designers work in product teams?
Start: 2026-05-26T10:00:00+0200
End: 2026-05-26T10:45:00+0200

How did AI totally change the way designers work in product teams?

FILLING

Tuesday May 26, 2026 10:00 - 10:45 CEST

2 - GRAND PAVILION

Limited Capacity filling up

Over two years of integrating AI into our client projects, we've dramatically accelerated some activities (and broken others). This talk shares what we've learned: where AI truly changes a designer's day-to-day, what works in production, and what we've stopped delegating to it.

## Part 1 : Stepping back: what has actually changed

How AI is transforming a designer's daily work:

- On their core activities
- On the organisation and infrastructure that supports them (ops and design systems)
- On their collaboration with other disciplines (developers and product managers)

We'll also look at how the evolution of models and solutions now makes it possible to bet on specific tools for specific use cases. We'll see that the learning curve has dropped significantly: recent interfaces and models make these tools accessible to non-technical profiles — and that's precisely what's shifting the dynamic between disciplines.

## Part 2 : Real use cases: AI in the workflow

Real examples from client projects such as Devialet, Bpifrance, Rexel and CMA CGM: prototyping, AI-augmented user research, functional specification generation and production. We'll show concretely how these tools fit into the day-to-day of a project: when we use them, on which types of deliverables, and what it actually changes in the way we work.

We'll also talk about the recent shift towards a central artefact — the code — where everything else (documentation, specifications) is now generated automatically by AI (flows in FigJam, functional specs in Notion, etc.). In this setup, we'll show how documentation artefacts can update the code directly, cascading changes through the entire chain.

## Part 3 : Lessons learned, risks and perspective

A synthesis of what these experiences have taught us — including the pitfalls. Notably:

- The "workslop" phenomenon: AI output that looks finished but is structurally broken
- Technical literacy making a comeback as a key designer competency
- What can't be delegated — and why we've walked back on certain use cases
- What we take away from all this: craft (judgement, structure, rigour) remains what separates usable output from throwaway output, and it's what repositions the designer as a competitive advantage

Speakers

Maxime Frere

Partner, Principal Designer, Source.paris

**Maxime Frère**, Principal Designer & Partner at Source.paris.
I work at the intersection of design systems, product management and AI tooling, on projects for clients like Devialet, Bpifrance, Rexel and CMA CGM.
For the past two years, my daily focus has been understanding where AI actually saves time in the design → code pipeline, and where it creates opportunities and product building workflows... Read More →

Tuesday May 26, 2026 10:00 - 10:45 CEST
2 - GRAND PAVILION

Product Management / UX, Conference

Audience Intermediate

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Dev Summit 2026

Maxime Frere

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Success you have shared X tickets.

Dev Summit 2026

Maxime Frere

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