Name: A quarter of Spec driven development: 5 lessons I learned as a Product Manager
Start: 2026-05-27T11:00:00+0200
End: 2026-05-27T11:45:00+0200

A quarter of Spec driven development: 5 lessons I learned as a Product Manager

FULL

Wednesday May 27, 2026 11:00 - 11:45 CEST

4 - MEDIUM STAGE

Limited Capacity full
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# A quarter of Spec Driven Development: 5 lessons I learned as a PM.

> "What if the incessant back and forth between product and tech wasn't a fatality, but a symptom of an outdated work method? At a time when AI can generate code in seconds, the bottleneck has shifted: it's no longer in execution, but in the precision of intention."

## Core idea
After a quarter of experimenting with Spec Driven Development (SDD), I'm offering you an unfiltered feedback. How to transform a product vision into a robust specification so that it becomes a vector for acceleration? With SDD, the product manager role takes on a very important part, particularly in the upstream phase of discovery and design. During this period, between vibecoding, SDD, and the use of different frameworks, I was able to learn 5 lessons that seem essential for a PM.

Through this talk, I want to show you how upstream technical and functional specification is not a return to waterfall execution but an accelerator of agility thanks to SDD. We will talk about tools, methods, change management, successes, but also failures (because there can be some).

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## Key message
AI does not replace the PM, but forces them to become an expert in design again! With this new mindset, we talk about the role of the product builder who not only defines the product strategy but also builds, prototypes, and iterates directly using AI and no-code/low-code tools.

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## Central questions
How does the product manager integrate team dynamics when they can experiment and build?
How can we ensure that SDD and this role transformation are not blocked by shadow IT and organizational tech radars?
What are the roles of SIGs and Offices within digital domains to accelerate SDD at scale?

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## Talk promise
At the end of the talk, participants will leave with:

- **A mindset shift:** why "thinking" and "building" are no longer distinct phases in the AI era but a single, unified block.
- **Vibecoding and SDD:** two complementary approaches: vibecoding prioritizes speed and exploration, while SDD prioritizes precision and traceability.
- **The product builder's "TechRadar":** A list of tools (no-code, low-code, AI agents) to accelerate your discovery cycles.
- **The augmented PM's to-do list:** A roadmap to transition from the data-centric PM 2.0 to the AI-augmented Product Builder PM 3.0.

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## Target audience
Product managers, designers, and engineers curious about the future of product creation in an AI-first world.

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Speakers

Ahmed Kaci

Digital Product Manager, Decathlon

# Ahmed KACI
## Decathlon
### Digital Product Manager

Product Manager with 7 years of experience in designing, developing, and launching digital products. Throughout my career, I’ve helped transform digital solutions into true growth levers by working at the intersection of design, technology, and product strategy. I’ve worked across... Read More →

Wednesday May 27, 2026 11:00 - 11:45 CEST
4 - MEDIUM STAGE

Product Management / UX, Conference