About me
Rémi Bigotte
Product Manager – Sport Tech & IoT
Rémi Bigotte is a forward-thinking Product Manager with a proven track record of bringing complex, connected hardware and software products to market. At Decathlon Digital, he leads innovative IoT projects, most notably spearheading the EasyBreath Dive. As Decathlon’s first connected diving system, this product successfully integrated embedded firmware, mobile apps, and cloud billing, earning the prestigious Decathlon Innovation of the Year award.
Rémi’s expertise covers the entire product lifecycle, from initial hardware prototyping to B2B2C digital strategy. His career is defined by a strong commitment to technological innovation and sustainability:
IoT & Digital Transformation: Led cross-functional teams (IoT, mobile, cloud) to build agile, connected ecosystems and usage-based billing models using Stripe and CRM integrations.
Supply Chain & Circular Economy: Managed the end-to-end integration of RFID tags into Decathlon’s finished products, unlocking new capabilities for product traceability, cross-selling, and second-life/rental business models.
Eco-Design & Cost Optimization: Directed "Eco Design to Value" workshops across Decathlon, optimizing product costs and supply chain logistics to generate an estimated €4M–€5M in savings while reducing environmental impact.
Before his impactful tenure at Decathlon, Rémi honed his skills in data management, process improvement, and quality assurance through roles as a Product Owner at Hermès and an Assistant SEA Sales Manager at CTC in Vietnam, where he audited major suppliers like Marc Jacobs and Michael Kors. He holds an engineering degree from HEI - Hautes Etudes d'Ingénieur in Lille.
Lucas Bassani
Product Manager - Digital Sports Unit at Decathlon
Lucas Bassani is an experienced Product Manager with a strong track record of bringing innovative IoT and connected technologies to market. As the Product Manager for the Connected Sports Platform at Decathlon, he bridges the gap between digital innovation and physical sports equipment. Recently, he led the launch of an end-to-end security solution for connected bicycles; after just one year of availability, the solution succeeded in recovering 75% of stolen bikes, enabling entirely new business models for bike rentals.
Prior to Decathlon, Lucas spent three years as a Product Manager at Hager Group, where he focused on advancing Smart Home and Building solutions. His technical product expertise is built upon a solid commercial foundation. Earlier in his career, he drove international business development and sales for brands like Rexel and Linergy, successfully expanding their market presence across Italy and France.
Lucas holds a Master of Science in Management, Purchasing, and Supply Chain from IAE Lille, with international studies completed in the Netherlands and Italy. Certified in Effective Product Management by the Vlerick Business School and fluent in French, English, and Italian, Lucas combines global market insights with a passion for creating impactful customer experiences.
Charles de Lachaise
Group Product Manager – IoT Core Platform at Decathlon
Charles de Lachaise is a visionary Group Product Manager specializing in the Internet of Things (IoT), RFID technology, and retail innovation. At Decathlon France, he is at the forefront of digital transformation in sports, leading the strategy and delivery of Decathlon's IoT Core Platform. By making sports products 100% interactive, Charles enables highly engaging experiences for both Decathlon teammates and sports users across the value chain.
Charles’s robust career is defined by his deep expertise in executing retail technology hardware and software:
IoT & Product Strategy: Currently building and operating Decathlon's global IoT platform, managing the product lifecycle to connect physical sporting goods to digital services.
RFID Innovation: Spent over a decade at Embisphere as a Retail Product Manager and RFID Expert. He drove the product vision, market strategy, and launch of innovative wireless RFID reading products—such as the award-winning embiTrolley—that streamline retail and logistics operations globally.
IT Leadership & Change Management: Built a strong foundation in IT infrastructure and deployment earlier in his career. He managed a 20-person IT support team for Decathlon International, led core business tool integrations at PSA Peugeot Citroën in Croatia, and drove ERP deployments as a consultant at Capgemini.
Charles holds a Master's degree in IT Management (MCSIC) from Université Jean Moulin (Lyon III). He combines his highly technical background with a deep understanding of market needs to deliver products that drive revenue, streamline operations, and elevate the customer journey.
Yousra Deramchi
Digital Product Manager – Decathlon France
Yousra Deramchi is a forward-thinking Digital Product Manager dedicated to transforming the modern retail experience by making physical products interactive. Over her five-year tenure at Decathlon France, she has progressed from managing dynamic CMS platforms to leading the strategy and development of Decathlon's overarching product interactivity solutions.
Her work bridges the gap between physical sports equipment and the digital ecosystem, focusing on several key pillars:
Digital Product Passports: Automating the creation of digital profiles for products (such as the Bike Product Passport), providing users with instant access to technical specs, spare parts, and repair services via a simple scan.
Phygital Customer Experience: Utilizing QR codes, NFC, and cutting-edge RFID technology to unlock new user capabilities, from verifying bag contents without unzipping to seamless, queue-free checkouts.
Data-Driven Strategy: Leveraging powerful analytics platforms—including Amplitude, Medallia, Google Analytics, and Looker—to track performance, visualize insights, and continuously iterate on the user journey.
Business Value Creation: Driving cross-selling opportunities and establishing long-term, direct communication channels between Decathlon brands and the end-user.
Yousra is adept at collaborating with cross-functional teams, guiding products from initial wireframing and user testing through to development and launch. She holds a Master’s degree in Digital Commerce from the Université catholique de Lille, completed Product Management training at the Thiga Academy, and holds a FOCUSED certification in the Discovery Discipline.
Daniel Dumortier
Senior Software Engineer / Mobile Lead Tech
Daniel Dumortier is an accomplished technical leader specializing in mobile engineering, architecture, and connected device integration. With a career spanning over 20 years, he has a proven track record of designing robust software systems and guiding teams through complex technical challenges.
During his tenure at Decathlon France within the Connected Sports Platform, Daniel served as a Mobile Tech Lead across several high-impact IoT projects. His key achievements include:
IoT Mobile Architecture: Built the "Basketball Play" app using Clean Architecture principles, gamifying the sport via Bluetooth-connected basketball hoops on both iOS and Android.
BLE Connectivity & SDKs: Led the "Connected Locker" feature team to design tools for generating connectivity SDKs and harmonizing Bluetooth Low Energy (BLE) communication between mobile apps and hardware devices.
Rapid Prototyping: Collaborated closely with firmware engineers, industrial designers, and product managers to deliver a functional iOS prototype for a connected physical education concept in just three months.
Before Decathlon, Daniel played a pivotal role at Oney, where he transitioned from managing B2C Java application
