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Florian Bertelli
ADEO
Lead UX - E-commerce customer experience
Lille
About me
Florian BERTELLI, ADEO (CCDP) UX Leader for Customer experience, focused on making e-commerce experiences as seamless as possible.
Tuesday
, May 26
12:00
CEST
LUNCH
BASECAMP ⛺️
14:45
CEST
DECATHLON X ADEO - Building e-commerce app in this mobile-first world
🧩 PM/UX ARENA
Loick Depret • Sylvain Guiot
15:30
CEST
Zero UI: Why tone of voice & personality are the new UX
🧩 PM/UX ARENA
Stephane Lebas
17:00
CEST
Why Platform product management is a big deal at Decathlon in the next 10 years?
🧩 PM/UX ARENA
Louis Charpigny
Wednesday
, May 27
08:00
CEST
WELCOME COFFEE & BREAKFAST
RECOVERY ZONE 🧘🏻
10:30
CEST
CUJ as a KPI: How critical user journeys united tech and business driving products strategies
🧩 PM/UX ARENA
Luiz Paulo Schlischting • Renan Goncalves De Torres
11:15
CEST
A single source of truth for order tracking
🧩 PM/UX ARENA
Thaisa Cristina Marques • Milene Rocha De Sousa
12:00
CEST
LUNCH
BASECAMP ⛺️
14:00
CEST
GOOGLE - Retail in Agentic era
1 - MAIN STAGE
Mark Steel
19:00
CEST
DEV SUMMIT PARTY
BASECAMP ⛺️
Thursday
, May 28
08:00
CEST
WELCOME COFFEE & BREAKFAST
RECOVERY ZONE 🧘🏻
10:30
CEST
Pixels are dead. Long live Design.
3 - LAB
Pauline Lapierre
12:00
CEST
LUNCH
BASECAMP ⛺️
15:15
CEST
Develop Product adoption with Product Marketing
2 - GRAND PAVILION
Geraldine Rousselle • Mickael
15:30
CEST
The UX hall of shame - Design mistakes we keep repeating
🧩 PM/UX ARENA
Adriane Danel • Mariama Diallo
16:15
CEST
How to turn millions of digital user interactions into instant business signals
🧩 PM/UX ARENA
Clara Letscher • Marc Deleglise
17:00
CEST
CLOSING KEYNOTE
1 - MAIN STAGE
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